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The New Downtown Gainesville Farmer’s Market: GNV Market at Heartwood

Thank you to GNV Market co-organizer and guest contributor Dave Melosh.

Cooler weather and the shift into the fall brings a new farmer’s market to downtown Gainesville. Starting Thursday, October 1, browse locally sourced produce, fresh-cut flowers, freshly prepared foods and enjoy live music from the stage at GNV Market at Heartwood.

GNV Market at Heartwood
takes place every Thursday, 4 p.m. – 7 p.m.
at 619 South Main St., Gainesville, FL 32601

The market is organized by Dave Melosh from Heartwood Soundstage, Noah Shitama from Swallowtail Farm, and Xanna Prentice from Florida Organic Growers, with the ideal that farmer’s markets are the cultural hub of Gainesville, and sustainably grown and locally sourced goods are the most important ways to strengthen food security.

In order to provide safety for shoppers and vendors, the market opens with limited capacity for social distancing and mandatory masks.

VIDEO: Click below to play an introductory video on Facebook about the new GNV Market:

strawberries with play button for video about the market

The mission of GNV Market is to provide a diverse and inclusive space for all members of the Gainesville community to safely purchase nutritious and sustainably-produced food and goods from local farms and vendors, and to support local artists and musicians through live performances. Dave, Noah and Xanna hope this market becomes a staple of Gainesville for years to come.

A variety of diverse vendors provide a selection of farm-fresh seasonal produce and prepared foods, including Cross Creek Honey, Dank Cakes, Fisher Farms, Frog Song Organics, Humble Woodfire, The Tempeh Shop, Wild Man Foods and many more. Find the list of market vendors here.

The partnership with Heartwood Soundstage offers the opportunity for excellent live music, creating a key component to the market atmosphere. Shine and the Shakers provides the vibe and groove for the market on October 1.

GNV Market at Heartwood is located at 619 South Main St., Gainesville, FL 32601. Market tents and booths are located beside Heartwood Soundstage in an outdoor walkable area right across the street from Depot Park and the Cade Museum for Creativity and Invention.

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